Peggy Tserwen Tseng · Creative Producer · Writer / Director

Building content that performs.

A Taiwanese filmmaker and creative producer behind 38 vertical drama series and 780M+ views, building performance-led content from the first brief to the final frame.

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Portrait of Peggy Tserwen Tseng
Creative producerNYC / Taiwan

A producer who makes space for the unexpected.

Peggy is a Taiwanese filmmaker and creative producer based in New York City. A pioneer of North American micro-drama, she pairs an instinct for story with a practical command of production, building content that performs across a complex creative pipeline.

Her work spans vertical drama, AI-enabled production, brand content, and narrative film. She has led a four-producer team and vendor network from script to delivery, and is bilingual in Mandarin and English.

Production

Creative development
Budgets, bids & SOWs
Vendor & post management
Schedules & resourcing

Story & audience

AI production pipelines
Output QC & responsible AI
Platform-specific formats
Performance-informed creative

Festival & programming

2025 Tribeca Creators Market
Festival Programmer & Script Reader
Asian American International Film Festival
Austin Film Festival

SUNY PACC Prize, 1st Place

Creative and production leadership across mobile-first series, AI drama, and performance-led content.

DramaBox logoDramaBoxCreative Producer · 2025–2026
ReelShort logoReelShortProducer · 2024–2025
38Series
780M+Views
$3.6MRecent slate revenue

Get your AI productions ready for US micro-drama platforms.

Built on platform-side producing experience at DramaBox and ReelShort, this service helps AI production studios and creators with the part most teams get wrong: making content a US platform will actually buy.

01

Portfolio review

A platform-side read on your samples, flagging what a reviewer would send back and how to fix it.

02

Demo coaching

How to build a demo that holds viewers from the first seconds, with shot-by-shot notes on the one you already have.

03

Platform readiness

Story, pacing, asset design and performance, optimized to match what US platforms approve.

Brand, beauty and social content.

Selected companies

From marketing brief to final delivery.

Years of brand and campaign video, first for corporate clients in Taipei and then for a global beauty brand in New York, shaped how every project gets made: content with a job to do, measured by whether it does it.

01

Keep the idea intact

Carry a marketing brief through shoot, edit and delivery so the concept that got approved is the one that ships.

02

Make it work on every channel

Cut one campaign for paid, organic and each platform’s format, then adjust the creative as performance data comes in. At Il Makiage, that approach helped campaigns drive over $2M in revenue.

03

Let the client see only the result

Estimates, shoot logistics, vendors, post and approvals handled end to end, so the production stays on schedule and out of the way.

Writer-director work grounded in intimate, culturally specific storytelling.

Miss Mermaid poster

Writer · Director · Lead Producer · 2026

Miss Mermaid

Feature narrative film.
2025 Tribeca Creators Market
Jade film poster with festival laurels

Writer · Director · 2023

Jade

Short narrative film; official selection at 15+ domestic and international festivals.

Let’s sell some stories.

For creative producer, executive producer, creative production, and film/entertainment opportunities.

Contact details shared through LinkedIn.